Monday, 8 November 2010

Target Audience for Pendulum

After this thought shower I have concluded  that the demographic of there target audience is Males from the ages of 14-20, they are on a low wage charged by the hour. They come under the social groups 'Skaters' or 'Hipsters', there hobbies include skateboarding and BMX-ing. They often shop at shops 'Topman' often wearing makes such as 'Superdry' checked shirts, skinny jeans and some boat or canvas shoes. They live in western countries such as the UK and US. They also listen to other similar bands that are: the Prodigy and TC.

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